Company:
- $10 billion per year Engineering Consulting
Firm
Type of Business:
- Engineering consulting and construction
Objectives:
- Teach engineers business development
skills
- Transition from “bid responders” to
“pro-active sellers”
Scope:
- Develop and implement consultative sales
discovery processes
- Train engineers and chemists on sales
skills necessary to discover more opportunities
within current accounts
- Accountability follow-up to insure implementation
Result:
- Increased ratio of private business
to public sector
- Shortened sales cycle on large clients